About Us

Our Story

Southward Medical

In 2009, after working for several years in the medical supply, equipment industry, Phil Southward recognized an opportunity to open his own store. It started small with just himself and one staff member. But year over year Southward Medical Supplies has grown. Now with 8 staff members to serve you.

Known for their exceptional customer service, the friendly, knowledgeable staff takes time for you! Whether it is a lift chair, wheelchair, power chair, scooter, walker, braces or a simple Band-Aid, they take the time to access their clients properly and help them find what they really need. Providing solutions to make daily living more manageable, whatever that looks like. Supplying healthcare needs and living aids plus a few surprises...If you can think of it chances are they either have it or can access it for you!

Offering installation services, long and short term rentals, and a consignment option for used equipment. They also perform free Falls Prevention home safety checks, as well as a multitude of other community outreach programs in an effort to improve quality of life for Vernon and area residents.

Southward, a born and raised Vernon native, knows the region and its people. He’s been a part of the community for many years and because of that feels strongly about SMS being a good community member.

Southward’s strong philosophy of service and care is a natural fit for the home health care industry. He emphasizes a lesson he learned many years ago that “No one comes into our business because they want to; they have a problem and are looking to us for help and solutions. That’s what we provide, solutions to make daily living more manageable, whatever that looks like. We keep things upbeat, but are also sensitive to our client’s feelings as many have had life altering events. We bring them peace of mind. They appreciate that and the help we provide to make their lives a little easier and a lot safer.”

Seniors Day every 3rd Thursday of the month!

The Solutions People

  • Our Friendly and Knowledgeable staff have over 30 years of combined home healthcare and mobility experience. 
  • Southward’s Focus:  Safety, Falls Prevention, and Quality of Life. Our products and prices reflect this. We supply to a variety of physios and doctors, so our sports medicine, exercise aids, and rehabilitation selection are top of the line in quality.


I cannot say enough about the amazing team at Southward Medical Supplies! They went above and beyond to help us quickly obtain the equipment we needed to keep our father in his own home in his final days. The team was so incredibly responsive to our needs, coming to the house to deliver items on short notice, once even twice in one day! It's rare to find a company these days with such phenomenal customer service and true compassion. My family can't thank you enough Southward!

Lisa Burton

I  would have no problem recommending Southward Medical Supplies to anyone. Their staff is exceptional and go above and beyond. I have had the pleasure of working with Andy and he is very caring and professional.

Jean Comer

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